Optimizing your images alt tag

Search engines cannot read images, however by adding a relevant keyword phrase to your images alt tag will enable search engines to know what your image relates to and has the advantage of adding more weight to your keywords and therefore will possibly having a positive effect on your website's search engine ranking.

Alt tag tips

• Add an alt tag to all your images
• Use a keyword phrase that relates to the image
• Use a keyword phrase that is already included in the copy of your page, title tag and meta description tag
• Don't just list lots of keywords - describe the image

Alt tag - what it looks like

<IMG SRC="image.jpeg" width="10" height="10" alt="keyword phrase relating to the image">